Xinchang County, belonging to Shaoxing City, Zhejiang Province, is located in the eastern part of Zhejiang Province and the southern part of Shaoxing, bordering Fenghua District of Ningbo City and Ninghai County of Ningbo City in the east, Tiantai County of Taizhou City in the south, Dongyang City of Jinhua City and Pan'an County of Jinhua City in the southwest, and Shengzhou City in the west and north, which belongs to the same basin of Shengzhou City, with a county area of 1,213 square kilometers.
Founded in 908 AD, Xinchang is a typical mountainous county with a landscape characterized by "eight mountains and half water and half field". Xinchang is one of the first pilot areas of Zhejiang High Quality Development and Common Wealth Demonstration Zone. It has become the hometown of Chinese bearings, the strong county of medicine, the base of spinning machine, the large county of cold distribution and the production base of auto parts, the model county of national scientific and technological progress, the national science and technology trade (biomedicine) base, the national torch plan for the pharmaceutical industry base county. Xinchang is the birthplace of Chinese landscape poetry and landscape painting, as well as the essence of Tang Poetry Road, Buddhist Journey and Tea Road in East Zhejiang. Xinchang is the hometown of China's famous tea, the country's top ten key tea-producing counties, the national tea standardization demonstration counties, the national tea science and technology innovation demonstration counties, "Dafo Longjing" has won the national agricultural brand-name products, China's agricultural products, the top 100 regional public brands, China's top 10 regional public brands of tea and other honors.
On November 20, 2019, the administrative division of townships in Xinchang County was adjusted to 4 streets, 6 towns and 2 townships.In 2022, the gross domestic product (GDP) of Xinchang County amounted to 56.475 billion yuan, an increase of 5.0% compared with that of the previous year according to the comparable price.The structure of the added value of the three industries was 4.5:51.5:44.1, and the per capita GDP was 131,473 yuan (according to the household population).At the end of 2022, the household population of Xinchang County was 1.5 million yuan, and the GDP of the county was 1.3 million yuan. At the end of 2022, the total household population of Xinchang County was 428,900 people.