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    Zhang Xue’s motorcycle has gone viral nationwide. The phrase “not a single penny” has taken social media by storm. After being taken out of context and widely circulated, this statement quickly sent ripples through public opinion. However, a deeper issue has come to the surface. When the government supports businesses, does “giving money” really have to be the only way? This question touches on the core of a paradigm shift in the concept of attracting investment. Now is the time to redefine what it means for the government to support businesses. The best support is letting go; the best environment is fairness; and the best competition is determined by the market.
    There’s a common phenomenon within business development teams. Newcomers, after working for a while, often struggle to identify what companies are looking for. While veteran team members have plenty of experience, their approaches were developed through trial and error in the past. Business development managers understand that with targets being pushed down year after year, relying solely on a few key veterans isn’t sustainable. They want to systematically develop their teams but can’t find a practical training program. So, what is the best way to effectively improve professional capabilities in business development?
    Over the course of a month, the “Straight Talk” column in the Liaoning Daily published a series of short commentaries. Though each piece was brief—just a few hundred words—they were direct and cut straight to the heart of the matter. The more I read, the more I realized they highlighted common issues faced by most localities. Many regions are grappling with similar challenges regarding the business environment, the work ethic of officials, and development philosophies. The commentary ranges from how to conduct consultation meetings and field visits to how to establish a proper view of political achievements and cultivate Party spirit. This high-frequency, high-density series of articles serves as a systematic “collective health checkup” for investment promotion officials. This “health report” also holds up a mirror for localities to reflect on and examine their own investment promotion efforts. On the surface, these are issues of work style. Let’s start with
    At the end of the day, attracting investment is a competition for talent. It’s easy to put up a sign promoting market-oriented investment promotion, but developing the right people is where the real challenge lies. With the new year underway, it’s worth starting by focusing on building the capabilities of our team.
    As spring 2026 dawned, the call to attract investment spurred people to action, with many regions launching full-scale investment promotion campaigns. A glance at the social media feeds of numerous investment promotion directors reveals a fierce competitive spirit, with red flags flying high—a clear signal that the campaign is starting with a decisive push.
    As the new year begins, everything is renewed. “First meetings of the new year” are being held in rapid succession across the country, and investment promotion efforts have officially kicked off. The key to success in investment promotion this year lies in choosing the right tools and methods.
    Recently, the term “performance evaluation” has been appearing frequently. From the central government to local authorities, it is mentioned at virtually every meeting. After the Spring Festival, it was emphasized once again at the “first meeting” of major economic provinces. We are currently at a critical juncture as the 15th Five-Year Plan gets underway. Unless this “thorn” of misalignment is removed, the problems in investment promotion will remain difficult to resolve.
    In 2026, the term “vote-buying economy” was frequently mentioned. This unprecedented crackdown serves as a comprehensive test of the government’s governance capabilities, performance-oriented approach, and development philosophy. How can we strike the optimal balance between curbing corrupt practices and ensuring development?
    In recent days, local two-session meetings have been held in rapid succession. The “pledges” to boost the economy and attract investment have been passed down through the ranks, landing on the desks of platform companies. The more critical the situation, the more platform companies are expected to step up and shoulder the burden. Yet the reality is heartbreaking: just when they were ready to prove themselves, they find themselves caught in a tug-of-war between administrative requirements and market forces.
    The comprehensive upgrade of the 【Investment Promotion Network】 membership program reflects our deep understanding of and response to the core needs of investment promotion professionals. Leveraging real-time data from the GuChuan TIS platform, we deliver end-to-end services that focus on facilitating two-way connections between industrial parks and enterprises, making investment promotion efforts more precise, efficient, and reliable.Moving forward, we will continue to deepen our expertise in the investment promotion sector. Leveraging our robust data capabilities, we will continuously optimize our service system and stand alongside every investment promoter. No matter how the industry evolves, 【Investment Network】 will remain your “most reliable ally,” helping you seize more certain opportunities in an uncertain market.
    Many regions held their "first meetings of the new year" earlier than in previous years. In the past, such meetings were typically held after the Spring Festival. On the first working day of the year, provinces including Shanghai, Henan, Liaoning, Hubei, and Fujian took the lead, kicking off their work for the new year. The meetings primarily focused on several key themes: optimizing the business environment, achieving self-reliance and strength in science and technology, and pursuing high-quality development.
    In the blink of an eye, there is less than a month left in 2025. For local governments, it is essential not only to keep pace with trends but also to identify their comparative advantages. After conducting research across multiple regions nationwide and analyzing local case studies, we found that three key dimensions are fundamental: industrial foundation, absorption of commercial space, and incentives for investment promotion management as well as the professionalism of the team.
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