People's governments of all counties (cities, districts), Xinzhou Economic Development Zone Management Committee, Wutai Mountain Scenic Spot Management Committee, municipal units:
Preparation of vegetable industry is a new development stage of the new business, to extend the agricultural industry chain, improve the level of value-added processing of agricultural products, and promote the farmers to increase their income and wealth has an important role. In order to give full play to the city's advantages in agricultural resources, accelerate the transformation and upgrading of agriculture, promote the healthy development of "organic dry farming" characteristics of the prefabricated vegetable industry, help achieve rural revitalization, according to the "Shanxi Provincial People's Government Office on accelerating the development of high quality of the prefabricated vegetable industry in Shanxi Province" (Jin Zhengban Fa [2023] No. 46), is now on the Accelerate the high-quality development of prepared vegetables industry related matters are notified as follows.
One, the overall requirements
(a) the focus of development
health food, functional food as the main feature, in accordance with the requirements of ready-to-eat, ready-to-heat, ready-to-cook, ready-to-match, to accelerate the processing of agricultural products with the characteristics of the advantages of the main miscellaneous food transformation.
- Sweet sticky corn class. The city's nearly 150,000 acres of sweet glutinous corn as a basis, give full play to the scale effect, promote the development of the whole industry chain of sweet glutinous corn, increase the market share of vacuum-packed sweet glutinous corn, frozen sweet glutinous corn and other fist products, sweet glutinous corn development into the city's pre-prepared vegetables leading industry.
--Mixed grain porridge class. Millet, buckwheat, oat, quinoa, red kidney beans and other specialty grains as the basis, play the city's "China's grain capital," the advantages of the development of ready-to-eat millet porridge, grain packages, grain meal replacement powder, grains and cereals porridge, red kidney beans canned, flushed oatmeal, and other specialty grains products.
-- Instant pasta category. Based on the existing Shenchi cake, Yuanping pot helmet, grain cookies, vacuum-packed bowl tray and other industries, in response to market demand for continuous promotion of product upgrading and new product research and development, by virtue of the characteristics of grains to seize the ready-to-eat pasta category of the market for prepared dishes.
--Vegetables. Based on the existing Xinfu District chili pepper industry, Wutai mushroom sauce industry, the introduction of advanced processing technology and production lines, expanding the product range, to create a well-known brand, enhance the competitiveness of the product market.
(ii) the main objectives
To 2025, the city's prefabricated vegetable industry scale to achieve a doubling of the output value of prefabricated vegetable processing reached more than 3 billion yuan; prefabricated vegetable processing enterprise strength has increased significantly, sales revenue of more than 50 million yuan enterprise development to 10; prefabricated vegetable standardization level is significantly improved, the development and release of prefabricated vegetable industry group or local standards more than 3; Prepared vegetables market competitiveness has increased significantly, to create a number of excellent enterprise brand, product brand, with mixed grain-based prepared vegetables industry has made comprehensive progress.
Two, key tasks
(a) cultivate and grow the main business. Focus on cultivating a number of prefabricated vegetable processing, logistics, marketing demonstration enterprises. In-depth implementation of the "wild goose" enterprise cultivation action, "one enterprise, one policy" to cultivate and grow the chain of the main enterprise, promote the key prepared vegetables enterprises to do better and stronger, to enhance its product research and development, storage and transportation circulation, brand cultivation, standardized production, marketing and other levels. Support and encourage all kinds of financial subsidies for the main body of the enterprise, and increase the support for the qualified projects of the prepared vegetable enterprises. Strengthen the cultivation of high-quality small and medium-sized enterprises, improve market competitiveness, and focus on creating "specialized, special new" "small giants" "single champion" enterprises. (Responsible units: Municipal Agriculture and Rural Affairs Bureau, Municipal Finance Bureau, Municipal Bureau of Industry and Information Technology)
(2) Enhancement of raw material supply capacity. Combined with the city's industrial layout, relying on the existing characteristics of industrial bases or industrial clusters, to enhance the standardization of raw materials for prepared dishes, large-scale supply capacity. Support prepared dishes enterprises through self-built base, contract orders and other ways to build long-term, stable, high-quality raw material supply channels. Strictly implement the commitment of agricultural products to meet the standards of the certificate of conformity inspection system, in accordance with the law and inspection of agricultural products. Create a standardized, featured "raw materials workshop" to protect the supply of raw materials and quality and safety of prepared dishes. (Responsible unit: Municipal Agriculture and Rural Affairs Bureau)
(c) Promote the development of parks. Encourage the use of existing industrial parks, through the optimization and integration, "cage for birds", cooperative development, etc., the new transformation of a number of prefabricated vegetable industrial parks, to promote the prefabricated lei industry chain enterprises to focus on the development of the park, the formation of industrial agglomeration effect. (Responsible units: the counties (cities, districts) government, municipal agriculture and rural areas, the City Bureau of Commerce, the City Bureau of Industry and Information Technology, the City of Natural Resources Bureau)
(d) Improve the cold chain logistics system. Strengthen the production of pre-cooling, low-temperature processing, cold chain distribution, frozen preservation and storage of cold storage and other cold chain logistics system construction. Set up the field head front warehouse, sales area front warehouse, make up the short board of the first end of the prefabricated vegetable industry logistics and transportation. (Responsible units: Municipal Bureau of Agriculture and Rural Development, Municipal Bureau of Commerce, Municipal Development and Reform Commission)
(E) Create a well-known brand. Docking "organic dry farming - Jinpin" "Shanxi boutique" "Xinzhou miscellaneous grain" and other public brands, to build prefabricated vegetable product brand, enterprise brand, public brand brand matrix. In-depth discovery of Wutai Mountain Buddhism, Yang Jiagong and other cultural stories around Xinzhou, product culture and local culture integration, strengthen cultural empowerment, tell a good brand story, enhance the city's prefabricated dishes cultural connotations and attractiveness. Encourage the "old" traditional food, specialty food for the industrialization of prepared dishes. (Responsible units: Municipal Agriculture and Rural Affairs Bureau, Municipal Commerce Bureau, Municipal Industry and Information Bureau, Municipal Market Supervision Bureau)
(F) Broaden marketing channels. Innovation and promotion of "production base + central kitchen + catering stores" "production base + processing enterprises + e-commerce sales" "health data + nutritional catering + private ordering" and other modes, perfecting the On-line and off-line sales network, set up a production and marketing docking platform, strengthen the construction of supermarkets, farmers markets, catering enterprises, e-commerce platforms and other channels, the development of group meals, e-commerce and other new business forms. Docking domestic first-tier market, set up prefabricated vegetable experience stores, franchise stores, product special zone. Encourage enterprises to take advantage of various exhibitions, traditional festivals, important events, to carry out publicity and promotion and production and marketing docking, to expand the consumer market. (Responsible unit: Municipal Agriculture and Rural Affairs Bureau, Municipal Commerce Bureau)
(VII) Promote the development of industry standardization. Carry out research on standardization in the field of prepared vegetables, put forward standardization needs, and develop relevant standardization work plans and medium- and long-term planning. Establish and improve from field to table in the field of prepared vegetables standard system, encourage and support relevant enterprises, social groups and research institutions to speed up the development of prepared vegetables in the field of group standards and local standards. Strengthen the organization and implementation of standards, supervision and inspection, and actively carry out standard publicity, strengthen the assessment of the effectiveness of standards, establish and improve the feedback mechanism, and promote the dynamic updating of standards. Strengthen the main responsibility for corporate food safety, support enterprises to build their own laboratories. Prepared dishes after the release and implementation of inspection standards, organizations to carry out food sampling of prepared dishes, and vigorously promote the "Certificate of Conformity + Traceability" management "bright card" action to safeguard the rights and interests of consumers, to protect the prepared dishes of food safety. (Responsible units: Municipal Agriculture and Rural Affairs Bureau, Municipal Market Supervision Bureau, Municipal Industry and Information Bureau, Municipal Commerce Bureau, Municipal Health Commission, etc.)
(h) Enhance research and development and innovation capacity. Tap into the development of local specialties. For different groups to develop adaptive products, to create pre-prepared dishes "big single product"; for disaster prevention and emergency response, outdoor sports, camping picnic and other needs to develop scenario-based products. Guiding the flow of experts, technologies and achievements to enterprises, and providing technology transfer, scientific and technological consulting and other full-chain scientific and technological services. Encourage scientific research institutes, social organizations and leading enterprises to jointly carry out scientific research to solve the key problems of raw material production, storage and preservation, product processing, cold chain transportation and other control problems in the production and operation of enterprises. Support enterprises to build their own or jointly with universities and research institutions to establish R & D laboratories, technology research and development centers and other innovation platforms. (Responsible units: Municipal Bureau of Science and Technology, Municipal Bureau of Industry and Information Technology, Municipal Bureau of Agriculture and Rural Development)
(ix) Improve the level of digitalization. Accelerate the construction of a full traceability digital information management system, integrate digital resources in the production, processing and sales of prepared vegetables, and improve supply chain efficiency. Carry out the intelligent and digital transformation of the prefabricated vegetable factory, workshop and equipment. Promote the deep integration of new-generation information technology such as big data, cloud computing, industrial blockchain and other new-generation information technology with the prepared vegetable industry, expand its application in the research and development, production, logistics, marketing and other fields of prepared vegetables, and promote the analysis of market demand, adjustment of vegetable tastes, centralized purchasing of raw materials, flexible control of production, precise pushing of advertisements, and organic combination of enterprise e-commerce sales. (Responsible units: Municipal Bureau of Agriculture and Rural Development, Municipal Bureau of Industry and Information Technology, Municipal Bureau of Market Supervision)
(10) Promote the development of industrial integration. Actively promote food intangible cultural heritage, traditional handicraft development of prepared dishes products, strengthen the cultural attributes of prepared dish products, cultural empowerment of prepared dish industry development. Promote the development of the characteristics of prepared food enterprises, the introduction of prepared food products with regional characteristics, and increase the promotion in the cultural and tourism industry publicity, important investment promotion and other activities. Support prepared dish enterprises in commercial areas, food streets, tourist attractions, beautiful countryside to build a number of experience stores, and promote the deep integration of the prepared dish industry with leisure, tourism, culture, catering and other industries. (Responsible units: Municipal Bureau of Culture and Tourism, Municipal Bureau of Agriculture and Rural Development, Municipal Bureau of Commerce)
Three, organizational safeguards
(a) Strengthen organizational leadership. Agricultural and rural departments to take the lead in establishing a joint conference system for the high-quality development of the prefabricated vegetable industry, improve the working mechanism, strengthen the monitoring and management, and provide good services and guidance. Encourage local departments to increase support for the prefabricated vegetable industry, build platforms, introduce policies, and form synergies.
(ii) Gathering endogenous development power. Support to prepared vegetables industry chain enterprises as the main body, joint industry business (Association), financial institutions, universities, research institutes and other established prepared vegetables industry alliance, docking market resources, promote the construction of standards, and build regional brands.
(3) Increase financial and tax support. Prefabricated vegetable industry into the key support industries and projects, increase financial support, prying social capital investment. Localities in the premise of not forming hidden debt, support for qualified prefabricated vegetable industry projects to declare local government special bonds. Qualified prefabricated vegetable enterprises to give financial subsidized interest support. Actively provide relief to enterprises and implement policy measures to reduce taxes and fees.
(d) Strengthen financial and insurance services support. Guiding financial institutions to innovate credit services, innovative financial products, expanding the coverage of the first loan and credit loans, and enhancing the ability of financial services prefabricated vegetable enterprises. Actively explore the "prefabricated vegetables + government bank guarantee" credit new model, vigorously develop the prefabricated vegetable industry supply chain finance. Encourage insurance institutions to customize exclusive insurance products for enterprises in the prefabricated vegetable industry chain.
(E) use good industrial land policy. Prefabricated vegetable industry development land priority into the rural industrial integration development project annual land plan to protect the scope of the annual not less than 5% of the new construction land indicators to focus on protection, optimize the land approval and planning permission process, priority arrangements for the new construction land plan.
(F) Create a favorable development atmosphere. Make full use of newspapers, websites, new media, self media and other types of media means, organizing a series of publicity and reporting, guiding the consumption of new trends, improve brand reputation, influence, recognition, and create a good atmosphere for the development of the prefabricated vegetable industry.
