Crayfish scientific name is "Crayfish", because it has a high protein, low fat, nutrient-rich features, loved by consumers. In recent years, the city's crayfish industry is developing rapidly, the industrial chain continues to extend and integration, influence and visibility gradually increased, effectively pulling farmers to increase production and income, to ensure food security and aquatic products supply has made a positive contribution. However, the city's crawfish industry, there are uneven distribution, technology content is not high, the industrial structure is not optimal and other issues, in order to steadily promote the city's high-quality development of the crawfish industry, specially formulated the following three-year action plan.

One, the work of the goal

In-depth implementation of General Secretary Xi Jinping on the "Three Rural" work in the spirit of the important exposition, firmly establish a big view of agriculture, a big view of food, adhere to the stable food and fisheries. Food concept, adhere to the stable food and fisheries, green ecology, enriching people's income, along the Yangtze River, around Poyang Lake area as the focus, driving the development of the city's crayfish industry.

(I) Expand the scale of the industry. By 2026, strive to rice shrimp integrated farming area of 750,000 acres, crayfish production reached more than 110,000 tons, the output value of 9 billion yuan (specific guiding tasks and indicators of the decomposition of the annex).

(B) growing leading enterprises. Insisting on external attraction and internal cultivation, by 2026, we strive to cultivate one new national leading enterprise and more than six provincial leading enterprises, including more than two processing enterprises.

(3) Create high-quality brands. Relying on the "Poyang Lake" crayfish regional public brand, encourage the development of sub-brands, and strive to create 2-3 well-known brands in the province, benchmarking Hubei Qianjiang, Jiangsu Xuyi, to build the city into an influential crayfish industry development zone in the country.

Two, key tasks

(a) tamping the foundation of the first production, to provide production support.

1. Carry out technological research to build a strong foundation of seed industry. Crayfish main producing areas as the leading, guiding the crayfish breeding base to carry out the original seed farm renovation and promotion of parental renewal, and strive to double the breeding capacity, the creation of new provincial crayfish original seed farms more than three. Strengthen cooperation with research institutes, organizations to carry out experiments and demonstrations of good seed promotion, development and breeding of fast-growing, large individuals, high meat, disease-resistant varieties of fine crayfish, continue to strengthen the original seed conservation, breeding, seedling expansion and breeding capacity, and promote the formation of "breeding - breeding - pushing "integrated modern industrial system to meet the city's demand for high-quality crayfish fry. (Responsible units: Municipal Agriculture and Rural Affairs Bureau, Municipal Science and Technology Bureau, the counties [cities, districts] People's Government; the following tasks need to be implemented by the counties [cities, districts] People's Government, will not be listed)

2. Accelerate the expansion of production, promote the transformation and upgrading. According to resource endowments, scientific planning for the crayfish industry layout. In the existing rice shrimp area of 550,000 acres of integrated farming on the basis of Yongxiu, Pengze, Duchang and other areas along the Yangtze River around Poyang Lake as the focus, to explore the way the mountain crayfish farming, and strive to drive the total of Qingcheng, Chaisang, Ruichang and other counties (cities, districts) rice shrimp to expand the surface, and promote the city's other counties (cities, districts) linkage development. Strengthen the technical interoperability guidance, orderly promotion of rice monoculture transformation and upgrading of rice shrimp integrated farming without ring ditch, and encourage the development of low-lying deep-water shrimp, anti-season greenhouse shrimp farming mode. Coordinate the promotion of high-standard farmland construction and the development of rice shrimp integrated farming, without affecting the grain and oilseed rape production under the premise of guiding grain farmers to develop rice shrimp integrated farming. Flexible use of lotus pond shrimp, to make up for the rice shrimp farming time gap, extend the crayfish farming cycle. (Responsible units: Municipal Agriculture and Rural Affairs Bureau, Municipal Natural Resources Bureau)

3. Standardize technical standards and improve production capacity. Strictly in accordance with the "rice-fishery integrated aquaculture production technology guide" "rice shrimp (crayfish) integrated aquaculture technology" and other standard requirements, according to local conditions to guide the production and management of the main body of the development of rice shrimp integrated aquaculture. The development of ring ditch culture to strictly control the proportion of ditch pit, ditch pit area shall not exceed 10% of the total area of planting. Adhere to the excavated soil shall not be transported out of the field, ditch slopes shall not be hardened, shall not affect the operation of agricultural machinery, tillage shall not be destroyed. Strengthen the standard demonstration to lead, accelerate the promotion of traditional production to standard production transformation, encourage enterprises with farmers, large households with small households, advanced with advanced, accelerate the construction of a number of standardized production bases, to create a number of standard demonstration parks. Relying on the existing scale bases such as Jiangxi Shrimp Valley, Jiangxi Rundong, Jiujiang Kerry, Pengze Zhongliang, Duchang Poyang Lake Aquatic Products, etc., we will strive to build more than 10 backbone bases of more than 5000 mu. (Responsible units: Municipal Bureau of Agriculture and Rural Development, Municipal Bureau of Natural Resources, Municipal Bureau of Science and Technology)

4. Innovate the production mode and explore the high-efficiency aquaculture. Strengthen cooperation with the Freshwater Fisheries Research Center of the Chinese Academy of Aquatic Sciences, Nanchang University, Jiangxi Agricultural University and other institutes, focusing on efficient aquaculture in rice paddies, deep-water aquaculture in low-lying areas and other aspects of the research, the use of modernization, digitalization and intelligent equipment, the scientific articulation of the breeding cycle, to fully grasp the nodes of time, optimize the key links in the production, to protect the food production, reduce breeding losses, improve product quality, expand the profit space, and realize refined production and scientific management. Take the form of technical training, science and technology to the countryside, household guidance, etc., to promote integrated rice shrimp farming and crayfish new aquaculture technology. Encourage business entities to explore efficient breeding mode, improve breeding yields and production. (Responsible unit: Municipal Agriculture and Rural Development Bureau, Municipal Science and Technology Bureau)

5. Optimize the breeding environment, improve supporting construction. Combined with the standardization of breeding ponds, digging suitable for crayfish sets (main) raising water, expanding crayfish farming mode. Combined with water conservancy construction, high-standard farmland renovation, construction of agricultural and environmental protection facilities, power support, etc., to improve supporting the construction of water, electricity, roads, culverts, gates and other infrastructure, in strict control of "non-food" under the premise of guaranteeing the water surface suitable for breeding and suitable for raising rice paddy winter and spring water supply effectively, as well as good shrimp, shrimp, shrimp, provide a strong guarantee. (Responsible units: Municipal Agriculture and Rural Affairs Bureau, Municipal Natural Resources Bureau, Municipal Bureau of Ecology and Environment, Municipal Water Conservancy Bureau, State Grid Jiujiang Power Supply Company)

(2) promote the transformation of the second industry, the development of modern processing.

1. Expand the volume of processing, innovation and specialty products. Digging deeper into the project potential, strengthen project reserves, declaration and selection, support the construction, introduction and cultivation of crayfish processing enterprises, expanding the volume of processing, broaden the source of raw materials shrimp channels, the development of processing capacity to match the production capacity of the first; support the existing processing enterprises to increase the purchase of aquatic products processing and refrigeration preservation and other facilities and equipment to enhance the processing capacity; combined with the development trend, customer preferences and regional culture, innovative research and development of processing Specialty products. (Responsible units: Municipal Bureau of Agriculture and Rural Development, Municipal Bureau of Commerce, Municipal Bureau of Industry and Information Technology)

2. Growing leading enterprises and strengthening demonstration leadership. Guiding Jiangxi Liuwu (Hubei Qianwang), Jiujiang Kerry, Poyang Lake Duchang aquatic products, everyone food and other leading processing enterprises to become bigger and stronger. Through internal and external attraction, and strive to introduce new crayfish processing enterprises more than 3, the city's crayfish processing enterprises to reach more than 10, processing capacity of more than 100,000 tons. (Responsible units: Municipal Agriculture and Rural Affairs Bureau, Municipal Bureau of Commerce, Municipal Bureau of Industry and Information Technology)

3. Pay close attention to technological research and development, expanding deep processing. Support primary processing enterprises to carry out joint scientific research institutes crawfish deep processing technology research and demonstration and promotion, improve, extend and expand the production line of processed products, strengthen the R & D team, the introduction of management, operations and R & D personnel to strengthen the shrimp shells, shrimp powder and other processing by-products to use, and encourage the research and development of chitin, aminosugar, chitosan, astaxanthin, etc. to match the market demand for cutting-edge deep-processed products, and constantly promote the primary processing to the Deep processing transformation and upgrading. (Responsible units: Municipal Bureau of Agriculture and Rural Affairs, Municipal Bureau of Commerce, Municipal Bureau of Industry and Information Technology, Municipal Bureau of Market Supervision)

(3) relying on the three empowerment, promote industrial integration.

1. Accelerate the construction of the three industries, adhere to the two-way force. Strengthen the cold chain logistics infrastructure construction, services to promote the province's cold chain logistics backbone network project, accelerate the Xiushui County, De'an County cold chain logistics project construction progress. Promote the trading platform for aquatic products and crayfish logistics distribution center in Jiangxi Province (Yongxiu) project construction, and constantly improve transportation, circulation and sales channels, and gradually realize the special line for the major cities across the country directed to a stable supply. Encourage the construction of Jiujiang region of crawfish-themed fast food restaurants and chain stores, to strengthen the Jiujiang lobster dishes research and development, encourage dish innovation and promotion. Encourage all types of business entities in the country to open stores, flagship stores, direct stores, e-commerce distribution points, giving priority to the supply of high-quality crayfish, synchronized online promotion, to achieve online and offline bidirectional force. Encouraged to rely on resource endowments, combined with regional characteristics, history and culture, tourism, leisure fishing, catering and entertainment construction of crayfish recreation base. (Responsible units: Municipal Federation of Supply and Marketing, Municipal Agriculture and Rural Affairs Bureau, Municipal Bureau of Commerce, Municipal Bureau of Culture, Radio and Tourism, Municipal Market Supervision Bureau)

2. Strengthening of publicity and promotion, smooth marketing channels. The use of jittery, microblogging, small red book, WeChat, Taobao, Pinduoduo and other well-known media and e-commerce platforms, regularly directed to the target groups and potential users to push the promotion of Jiujiang crayfish, increase exposure. Actively develop crawfish sales channels, and Tmall, Jingdong, Box Ma Fresh Sheng and other e-commerce platforms to carry out e-commerce live training to enhance the ability of e-commerce sales, publicity and promotion. Precise docking domestic large and medium-sized cities in high-end consumer groups, to carry out Jingdong farms, box horse village and other green direct picking base construction, the realization of Jiujiang crayfish quality and price. (Responsible units: Municipal Media Center, Municipal Agriculture and Rural Affairs Bureau, Municipal Bureau of Commerce, Municipal Culture, Radio and Tourism Bureau, Municipal Market Supervision Bureau)

3. Relying on resource endowment, promote the integration of agriculture and tourism. To build "four together" and beautiful countryside as an opportunity, relying on local resource endowments, the development of agricultural characteristics of the organic combination of industries and crayfish industry, integrated layout, one to promote the coordinated development. In-depth excavation of cultural stories, regional characteristics and product connotation, focusing on large-scale breeding bases, digital production management, historical and cultural neighborhoods, etc., to create industrial parks with elements of crayfish, cultural squares, special food streets, the formation of special tourism routes and demonstration zones, and to promote the depth of integration of one, two, three industries. (Responsible units: Municipal Agriculture and Rural Affairs Bureau, Municipal Bureau of Commerce, Municipal Bureau of Culture, Radio and Tourism, Municipal Market Supervision Bureau)

(D) the implementation of branding strategy, brighten the Xun Shrimp business card.

1. Focus on the integration of resources, mining brand connotation. To promote the use and management of "Poyang Lake" public brand, guide the main body of farming operations to actively declare the use of "Poyang Lake" crayfish brand, encourage the registration of enterprise trademarks with characteristics, efforts to create a national agricultural products geographical indications, and strive to form a "Poyang Lake" brand. "Poyang Lake" crayfish as a regional public brand, enterprise trademarks for the sub-brand brand system, and strive to create 2-3 well-known brands in the province. (Responsible units: Municipal Agriculture and Rural Development Bureau, Municipal Bureau of Commerce, Municipal Bureau of Culture, Radio and Tourism, Municipal Market Supervision Bureau)

2. Do a good job of lobster festivals, and actively display the exhibition and marketing. Continue to do a good job to do live "Jiangxi Yongxiu Lobster Festival", to support other counties (cities, districts) linkage of crayfish culture, food, music and other festivals, invite well-known media reports, the implementation of a series of consumer preferential policies, the issuance of consumer vouchers and subsidies to cultivate a set of "exhibition, trade, sales, purchase, entertainment "in one of the new entertainment shopping scene, explore the crayfish festival economy "chorus", and encourage enterprises to participate in various types of exhibition and marketing activities at all levels. (Responsible units: Municipal Agriculture and Rural Development Bureau, Municipal Bureau of Commerce, Municipal Bureau of Culture, Broadcasting and Tourism, Municipal Market Supervision Bureau, Municipal Media Center)

3. Combating illegal infringement and strengthening brand protection. Increase the "Poyang Lake" crayfish brand protection, and actively carry out special actions to combat illegal infringement, and promote the formation of the government attaches importance to the "Poyang Lake" crayfish, enterprises strive to create the "Poyang Lake" crayfish, the social and economic development of the "Poyang Lake" crayfish. "crayfish, social respect for" Poyang Lake "crayfish, the public trust" Poyang Lake "crayfish a strong atmosphere. (Responsible units: Municipal Agriculture and Rural Development Bureau, Municipal Bureau of Commerce, Municipal Market Supervision Bureau, Municipal Public Security Bureau)

Three, safeguard measures

(a) strengthen organizational leadership. Around the development of the crayfish industry as industrial prosperity, stable production and supply, enriching people's income as a powerful initiative to raise awareness. Municipal establishment of high-quality development of the crawfish industry work task force, responsible for the development of the crawfish industry guidance, coordination, supervision, management, etc., the task force office located in the Municipal Agricultural and Rural Affairs Bureau, the task force operating period of three years. Each place to set up the work of the task force, carefully operated and implemented. At the same time, the establishment of the crayfish industry association, through consultation and exchange of cooperation, the implementation of good technical standards, choose the breeding model, improve the level of science and technology.

(ii) strengthen the planning leadership. Localities should be based on water, soil, light and heat and other resource endowments, combined with the current status of the local crayfish industry, do a good job of crayfish industry development planning, rationally determine the priority and key development areas, and with the territorial spatial planning, planning for the construction of high-standard farmland, the delineation of functional areas of food production, etc., in order to ensure food security under the premise of the development of the crayfish industry in accordance with local conditions, do not force the order, do not engage in "One size fits all".

(C) strengthen policy support. The new development of rice shrimp integrated farming in that year according to the standard of 50 yuan / mu of subsidies, subsidies from the municipal rural revitalization of modern agricultural development funds in the arrangement. Key counties each year at no less than 50% of the municipal award matching. To improve the processing equipment, logistics and transportation, water and electricity subsidy policies, the development of rice shrimp integrated farming into the scope of agricultural insurance support. Coordinated use of the central and provincial industrial support policies to support the crayfish seed support and R & D promotion, infrastructure development, deep processing, leisure and tourism, prying social capital to help the development of the crayfish industry.

(d) Strengthen the assessment and incentives. Adhere to the positive guidance and reverse constraints two-pronged, the introduction of competition, the new rice shrimp integrated farming area and production into the annual assessment, play the role of the assessment baton to promote the development of rice shrimp integrated farming outstanding achievements in the region, units and individuals to be recognized and incentivized to promote the city's high-quality development of the crayfish industry.