The new year has just begun, and investment promotion efforts are already in full swing.

Projects are hard to come by, competition is intensifying, and corporate expectations are rising.

On one hand, as the opening year of the 15th Five-Year Plan, regions across the country are making a final push.

On the other hand, regional competition is intensifying, requiring a break from established patterns.

When it comes to investment promotion, if you don’t evolve, you’re out; without resilience, it’s hard to stand your ground.

This is precisely the theme of the 2026 Investment Promotion Network Closed-Door Exchange: “Evolve and Adapt with Resilience.”

At this stage, the rules are changing, the direction is shifting, and strategies must adapt accordingly.

On March 19, we will gather in Beijing to launch the first closed-door exchange conference for investment promotion professionals.

Here, we will focus solely on projects, share experiences, and connect with peers.

We look forward to engaging in in-depth discussions, analyzing trends, and exchanging insights with representatives from regional offices, investment promotion bureau directors, and investment promotion leaders across the country.

01 Investment Promotion: Why the Concept of “Evolution”

Many regions have declared this year the “Year of Project Breakthroughs,” hitting the ground running from the very start.

The starting gun for investment promotion has been fired earlier and louder than in previous years.

In some regions, investment promotion directors are leading teams on missions with specific objectives.

In others, directors of industrial park management committees are traveling to visit companies.

When it comes to investment promotion, relying on old methods will certainly fail to meet new objectives.

The environment is changing, cycles are shifting, and the challenges are evolving; without adaptation, stagnation is tantamount to regression.

Last year, we spoke of revitalization—that was about recognizing trends; this year, we speak of evolution—it is about proactively seeking change, and it is a critical battle we must win.

Resilience isn’t about stubbornly holding out; it’s about standing firm amid fluctuations. Evolution isn’t about blindly following trends; it’s about emerging victorious in competition.

Against this backdrop, we will travel to Beijing on March 19 to host this closed-door exchange.

No clamor of a thousand-person conference—only deep resonance within the industry; no theoretical lectures—only practical insights from the front lines; no meaningless small talk—only precise resource matching.

02 Three Key Areas: Content of the Closed-Door Meeting

➢ The Evolution of Investment Promotion Methods

Investor attraction is not merely “running errands”; it is a systematic endeavor that requires keeping pace with macroeconomic trends, understanding industry cycles, and mastering specialized expertise.

How should we interpret industry trends? How do we identify regional advantages? How do we define investment promotion strategies?

This closed-door session leaves abstract theories at the door—finding the right approach is more critical than simply working tirelessly.

✅ Launching the 15th Five-Year Plan: Pathways for Regional Industrial Innovation and Breakthroughs: Interpret the latest policy directions, avoid the pitfalls of homogenized competition, and pinpoint the unique breakthrough points for local industries.

✅ The 7-Step Method for Industrial Chain Investment Promotion: From building regional profiles to precisely targeting investors, from addressing pain points to data-driven iteration—deconstructing a replicable, actionable end-to-end process

➢ Evolution of Investment Promotion Tools

When it comes to project information—whether regarding source channels or identifying corporate contacts—everyone pays close attention.

We observe that while investment promoters and potential investors have mutual needs, they lack opportunities for direct, timely communication.

How can we leverage internet-based thinking and investment attraction tools to facilitate effective connections between the two parties?

✅ For [Investment Promotion Network], this is precisely the platform we’ve built to connect industrial parks with enterprises.

Proactively adapting to the new normal of investment promotion and making effective use of investment promotion tools are key to identifying promising projects.

Promoting an industrial park is not about talking to oneself, but about extending a sincere invitation to enterprises.

To break through competitive disadvantages, we must not only make ourselves visible to enterprises but also earn their trust.

✅ At this exchange session, we will share how to make the industrial park a reliable choice for corporate investment.

➢ Evolution of Investment Promotion Resources

✅ On one hand, this involves sharing experiences with peers.

Moving beyond the limitations of our respective regions, we will exchange frontline insights, review successful cases, and share lessons learned to avoid pitfalls.

We’ll turn a single region’s explorations into a reference for the group; transform an individual’s trial-and-error into a shared consensus, and through mutual inspiration, open up new approaches to investment promotion and broaden our professional horizons.

✅ On the other hand, we’ll facilitate exchanges with potential investors.

Listen to companies’ genuine investment needs, understand their industrial layout plans, and interpret their considerations for project implementation—all to identify collaboration opportunities through face-to-face engagement.

Through this closed-door session, we aim to help investment promotion professionals better understand enterprises and build greater trust among investors in government-led industrial parks, thereby achieving true resource complementarity and efficient collaboration.

In Closing

Investment promotion efforts in 2026 are bound to be a tough battle.

But a tough battle is never won by sheer force alone. Finding the right approach, connecting with the right people, and securing the right tools—this is the correct way to adapt with resilience.

March 19, Beijing: Registration is now open for the “Evolution: Adapting with Resilience” closed-door exchange.

We’ve prepared topics, case studies, and projects—we’re just waiting for you to join us. Scan the QR code to register now!