Investment in Beijing, how this year?

Some cities, for the first time, have set up:

-- Beijing-Tianjin-Hebei Investment Promotion Groups to tap projects and bring in companies.

Most places, have offices in Beijing.

The start of the year was different for some counties.

In the "first meeting of the new year", held in Beijing investment ceremony.

Looking for the resident, ride contacts, build information network, become the first task.  

How to contact enterprises, improve local visibility, establish a knowledge system, management investment team?

Into the "tea will be friends talk about investment" Thinking Salon, these will become the core topic of the closed-door meeting, June 19 (next Thursday) in Beijing to see you.

01 Merchants clues dug accurate

Overseas investment, the footsteps are always on the road.

Many districts and counties, the establishment of the Beijing Investment Promotion Center.

Or, a few people into a group of investment team.

Some time ago, an investment director mentioned:

County after the "first meeting of the new year", the next day on the departure of Beijing.

Talking about the initial Beijing, he remembered. Faced with the "unfamiliar" predicament, hometown resources is the "first key".

Especially in Beijing, as long as it is a decent industrial summit, there are always three kinds of people are particularly active:

-entrepreneurial, investment, investment.

Investment in Beijing, all over the world to open their own "door" to attract fish into the canal, who do not want to miss the city's "every fish".

Chamber of Commerce resources, a lot of Beijing Office repeatedly contacted, the old township will be pleasantries, but not in exchange for investment leads.

This year, a lot of Beijing Office also quickly establish contact with universities and institutes.

In fact, everywhere want to adhere to the "fast, accurate and ruthless" principle, but in practice, contact to the key people in the enterprise are difficult.

Of course, companies in Beijing are becoming more and more "picky".

A county is still evaluating the project, the Yangtze River Delta's foreign team, has already calculated how much savings in logistics costs after the relocation of enterprises.

Some foreign investment cadres said that everyone has more or less project resources, but not nearly enough.

Through traditional phone calls and visits to enterprises, the effective communication rate is less than 5%, and most of the time is consumed in the "knocking on the door" before the link.

In the Beijing investment battlefield, ineffective docking is the most fatal internal attrition, half a step slower than the opponent, you may lose investment opportunities.

[Merchants Network] solves the problem of effective docking with enterprises, directly allowing foreign personnel to contact the real project.

We believe that there is no such thing as knocking on a door, only finding the wrong person. We believe that if we really reach the "point", the docking with enterprises will naturally "break the ice".

The Beijing investment, is a test of strategic vision, the ability to implement the level of resource integration of the protracted battle.

02 Looking for the project to follow up solid

It is well known that the investment competition.

Most cities across the country, are stationed in Beijing.

The same enterprise, can recognize more than one place investment people.

An investment director said, commonly used "stupid way" to deal with enterprises.

The core is to do business "industrial consultant" and "service commissioner".

Investment in Beijing, no matter how big or small the project, as long as there is investment intention, all to contact.

For enterprises, the initial location of the region, not necessarily the settlement, are still in the early stage of comparison.

Despite the fact that the project investment is not large and is not within the scope of the assessment, many local offices in Beijing are in full swing to follow up.

Both to pick up the watermelon, but also can not lose sesame, small projects can also create jobs.  

We see that an investment of more than 100 million yuan of auto parts projects, has entered the site selection stage.

There are probably more than 30 regions competing for this project, and there are four or five strong rivals in the southwest alone.  

The southwest region of the Beijing Office, the light project feasibility study report has changed dozens of drafts.

In order to nibble down the "hard core", industrial advantages, water, electricity, gas, labor and other cost elements by heart. The company has any questions, all things are not overnight Q&A and feedback.

In the process of contact with enterprises, investment professionalism is quite important.

The project side sent a list of elements, listing more than 50 specific demands, involving land, environmental protection, energy, transportation and other aspects.

The list is an examination paper, the quality of the response will directly affect the investment decision of the enterprise.

The Beijing Office of the southwest region, organizing the development and reform, economic and information, environmental protection, since the planning of more than 10 departments held a special meeting to study the enterprise's demands one by one.

The same night, a detailed reply was sent to the hands of the enterprise, and finally entered the enterprise site selection "short list".

So, prior to the study of the enterprise, know the pain points, difficulties and demands of the enterprise, combined with the actual for the enterprise to accurately match the elements of resources, improve communication efficiency.  

Special project follow-up, Beijing investment does not fight unprepared for the battle.

Before, there is a project is a foreign enterprise, in the process of investment negotiation, Chinese and foreign cultural differences lead to contract negotiation work once unusually difficult.

For the Chinese terms "only" and "only", the English translation is not the same.

At that time, the director of the Investment Promotion Bureau has organized the two sides of the legal affairs, through a variety of forms of online and offline, before and after the negotiation of the contract for more than thirty times, patiently and carefully answered the questions article by article.

After joint efforts to seek common ground while reserving differences, to achieve a consensus of understanding, under the premise of keeping the bottom line, the two sides finally completed the signing of the contract.

The Beijing investment, not a pat on the head of the resource handling, but in the complexity of the reality of the constraints to find the balance of interests of multiple parties.   

03 focus on the deadliest recruiting to get

Investment focus has been set, the action is also quite strong.  

On one side is the docking project resources, the other side is to promote local advantages.

The Beijing investment as a "link", afraid of encountering news "stone sinking into the sea".

In the experience of docking again and again, see the project information, you can predict more suitable for which region.

It is important to get information, establish contact, promote the landing, not step by step.

Standing in the corporate perspective, cost thinking throughout the project landing, including two aspects:

One is, the direct cost of enterprises to the local investment and the cost of production and operation after investment.

The second is the opportunity cost of investing locally, as opposed to investing elsewhere.

Investment in Beijing, a two-time communication may not see the harvest, the need to work in the details, do in peacetime, perseverance in order to produce results.

In the end, the spell is still tough.

Simply put, willing to pay, not afraid of trouble, encountering difficulties and think of ways to hold the "find ways to promote the project" belief to investment.

Inviting people to do people, do not give up any investment opportunities. Behind this is, less:

Perseverance in tracking negotiations, night and day to draft a revised agreement, open the way to the mountains, water bridges for businessmen to solve the problem, for years and years without regard to the loss of pay.

Being in Beijing, practicing good internal skills, broadening the horizons, integrating resources, and maintaining tenacity, in order to attract more projects.

"Tea will be friends talk about investment" thinking salon, but also around the Beijing Office into the closed meeting, looking forward to sharing exchanges, learning from each other, expanding contacts.