This May Day, rural counties have emerged as the main drivers of tourism and cultural activities, drawing visitors away from urban areas.

As catalysts for regional economic development, these areas—which also hope to build momentum for future growth—are now attracting the attention of investors.

In Maojí, Huainan, Anhui, the successful implementation of various projects reflects the new momentum driving county-level development.

In just a few short months, four high-quality enterprises—specializing in new energy vehicle components, green food, electronics and information technology, and smart manufacturing—have engaged in in-depth negotiations and signed agreements.

To date, we are still working intensively to follow up and coordinate with companies seeking locations in Anhui.

With the support of Guchuan United, the projects’ establishment in Maojí is moving at full speed; companies have completed registration, equipment has been delivered to the factories, and they are about to enter the production phase.

Among these, the new energy vehicle components project will supply parts to well-known companies such as BYD, Great Wall Motors, Chery, Yanfeng International, and Faurecia.

Behind the imminent launch of these projects lies Maojí’s commitment to investment promotion: meticulously planning projects to high standards, efficiently facilitating their implementation, and ensuring high-quality production launches.

Investment Promotion: Focused and Strong

High-quality projects are both limited and in short supply; their scarcity is often directly linked to their competitiveness.

The difficulty in obtaining investment leads has become the biggest bottleneck in investment promotion efforts across regions.

As a service provider for regional economic development, we have adopted an “Internet + Big Data + Investment Promotion” model, transforming investment promotion from “searching for a needle in a haystack” to “precision targeting.”

It is precisely through this approach that we have obtained a stream of effective investment leads—companies planning to expand or relocate, currently seeking locations in Anhui.

We immediately screened companies interested in investing in Anhui using the Guchuan Big Data platform. These are not only key targets for investment promotion but also “prizes” that various localities are vying to secure.

To secure these high-quality yet limited projects, we raced against the clock to connect with the heads of four companies and recommended the Maiji Experimental Zone in Huainan, Anhui.

First, the automotive parts project. With a total investment of 251 million yuan, it will produce automotive seatbacks, body welding components, and more.

For the company, time is of the essence; they expect to finalize the site selection within one month and quickly prepare for trial production.

The project sponsor is a long-established enterprise from Hebei, founded in 2004. It holds 43 patents, possesses strong technological capabilities, and has long served as a supplier to vehicle manufacturers in Anhui, Jiangsu, and Zhejiang.

This time, the company is evaluating multiple potential sites to select the best location and plans to finalize the decision within a short timeframe.

While serving the Maojí Pilot Zone, we learned of a 5,000-square-meter steel-structured factory building available for the company to inspect. During the site visit, the government recognized the company’s production and R&D capabilities and expressed a strong willingness to support the project.

Currently, the company is installing its second batch of equipment and is about to commence production.

Next, let’s look at the green food project. The company has been in operation for over 10 years, specializing in the prepared meal sector with distributors nationwide. Its primary requirements include steam, gas, and various supporting facilities.

As can be seen, this aligns perfectly with Maojí’s leading green food industry. The area features a Green Food Industrial Park, which plans to attract enterprises specializing in prepared meals, snack foods, and similar sectors.

Given the alignment between the company’s business direction and our investment promotion needs, we have coordinated with Maiji leadership to expedite the access evaluation process, and both the government and the company are working to quickly confirm a suitable facility. The Maiji Pilot Zone’s development of a food industry cluster holds strong appeal for upstream and downstream enterprises.

Currently, the company has entered the renovation phase and plans to commence production this month.

When it comes to Maojí’s industrial development, even a “small entry point” can yield significant results.

What determines a sector’s core competitiveness is not scale, but rather whether supporting facilities are comprehensive, whether the industrial chain is well-developed, whether there is sufficient technical and resource support, and whether the external environment is favorable… Only by possessing these elements can a local industry be competitive and take the initiative in regional and market competition.

Additionally, there is an electronics and information technology project. This facility will primarily manufacture wiring harnesses for home appliances, with operations extending across the Yangtze River Delta region, and clients primarily located in southern Jiangsu, Zhejiang, and Shanghai.

The project sponsor is a specialized manufacturer of electronic wiring harnesses and connectors. Its products are widely used in various industries, including home appliances, robotic vacuum cleaners, medical equipment, power tools, and new energy.

The company is particularly concerned about overall costs, recruitment of general labor, transportation convenience, and logistics. Following our recommendation, they visited the Maiji Pilot Zone, where transportation access, recruitment conditions, and labor costs all offer significant advantages—factors that align with the project team’s priorities.

During the signing of the cooperation agreement, the government expressed its support for the company’s commitment to steady and practical operations. This demonstrates that in Maojí’s investment promotion efforts, government leaders rely on sincerity to attract businesses to establish operations there.

Currently, the company is in the renovation phase and is expected to begin production this month.

Finally, regarding the smart manufacturing project: due to insufficient production space and a surge in market demand, the company urgently needs to expand its operations.

Through our discussions, we learned that the company sources raw materials from Huainan, while its end customers are located in the Yangtze River Delta region. If the goal is to shorten transportation distances and reduce logistics costs, establishing operations in the Maiji Experimental Zone would be a more suitable choice.

The project team plans to begin trial production in mid-year; however, since equipment orders require a six-month lead time, the selection of a factory site must be addressed in advance. After careful analysis, it was determined that the company has a stable customer base, current supply is insufficient, and both the technology and market are relatively mature.

Through engagement with the Maojí Experimental Zone, the government is providing “hands-on” support to resolve the company’s practical challenges, ensuring the project is implemented swiftly with “Maojí speed.”

Currently, the company is preparing to begin renovations, procuring equipment, and plans to commence production in the third quarter of this year.

From the establishment of these four companies, we see that Maojí’s investment promotion—specifically its focus on attracting large and strong enterprises—has never been driven by short-term “dividends.” Instead, it has taken a step-by-step, down-to-earth approach to attract “small yet beautiful, beautiful yet refined, and refined yet excellent” enterprises.

Major and high-quality projects are what every region needs and desires. Amid the trend of premium resources and factors concentrating in high-tier cities, Maojí is forging a unique path to create a value hub.

Industrial Structure: Small Yet Beautiful

According to GuChuan big data from the past year, an analysis of companies selecting locations in Anhui reveals several characteristics:

By industry, the majority of companies are in sectors such as machinery and equipment, electronics and information technology, automotive, food and beverage, and healthcare and pharmaceuticals.

Reasons for site selection include following automotive manufacturers, cost considerations, relocating production lines, and responding to market demand.

Key priorities include suitable factory facilities, urgent need for site selection and move-in, reduction of overall costs, and convenient recruitment conditions.

It is evident that companies intending to locate in Anhui have a high sense of urgency, expect to reduce production costs, and, more importantly, prioritize the investment environment.

The Maojí Experimental Zone, located in the southwestern part of Huainan City, leverages a provincial-level economic development zone as its platform and has planned industrial parks for advanced manufacturing, green food, and electronic information.

With convenient transportation links, the area serves as a strategic hinterland with access to the wider world. The Shangqiu-Hangzhou High-Speed Railway runs through the region and stops at Maojí, while the Ji-Qi Expressway and Chu-Xin Expressway intersect here with dedicated exits, forming a major transportation hub.

The Huai River flows through Maojí, and the Jianghuai Hub Port provides access to both the Yangtze River and the sea. Located just one hour’s drive from Hefei Xinqiao International Airport, the area is well-positioned to leverage the momentum of the Yangtze River Delta integration.

Notably, both the highway exit and the high-speed rail station are located within the Maojí Experimental Zone. Within a 1.5-hour radius, the area covers a population of 20 million, laying a solid foundation for enterprises to recruit workers.

Today, when compared to the new industrial landscapes emerging across various regions, Maojí’s “small yet exquisite” industrial layout stands out as particularly impressive.

In recent years, Maojí has strengthened its leading industries, gradually refined its industrial chains, and fostered industrial clusters. It has prioritized attracting enterprises in sectors such as new electronic component manufacturing, touchscreen production, automotive electronics, convenience foods, and baked and fermented food manufacturing.

While some regions are still casting a wide net in industrial development, Maojí has already focused its efforts, steadily advancing toward industries suited to the region’s development.

Currently, a series of investment promotion initiatives are propelling Maojí’s “small yet exquisite” specialty industries toward becoming “distinctive and robust.” We are confident that by continuing to attract investment based on local comparative advantages, industrial development will eventually reach a new phase of being “strong and superior.”

As investment partners, we have thoroughly identified the bottlenecks, pain points, challenges, and gaps in industrial transformation and upgrading. By focusing on the industrial chain—specifically on filling gaps, extending, upgrading, and building new segments—we have established a solid entry point for Maojí’s investment promotion efforts.

It is precisely through this approach that Maojí has achieved tangible results in investment promotion across various sectors.

With a focus on advanced manufacturing enterprises, projects such as high-end LED semiconductor R&D and production, LCD and touchscreen manufacturing, and smart control system production have already been established here.

In the green food sector, numerous enterprises have settled here, including Bailan Group (beef soup), Yuehe Technology (lotus leaf tea), Zhonghui Food (salted duck eggs), Xiaji Gongyuan (glutinous rice balls), Tianshun Food (dried egg slices), and Renliang Biotechnology (polydextrose).

This “small yet exquisite” industrial structure demonstrates the “big-picture” approach to investment promotion in Maojí. Rational industrial planning is a science that must follow established principles; it cannot be based on assumptions, much less on impulsive decisions.

Amid increasingly fierce regional competition, Maojí’s approach to industrial development does not blindly pursue high-tech, cutting-edge industries nor expand indiscriminately in pursuit of scale.

Instead, it focuses on cultivating comparative advantages, transforming “small yet exquisite” industries into “distinctive and robust” ones, and ultimately fostering an industrial ecosystem and forming clusters—a choice that is undoubtedly grounded in pragmatism. To achieve this, investment promotion efforts must be carried out with meticulous care, adopting a long-term perspective to continuously address weaknesses and strengthen the foundation of industrial development.This is Maojí’s philosophy, and this is how we have acted. This has been our approach in the past, it remains our approach today, and it will continue to be our approach in the future.